About the Founder
Umesh Shah, as the founder and president of the RJB Diamonds has over 20 years of work experience in all aspects of the diamond industry in Canada. Umesh has married his understanding of diamond qualities, pricing, sourcing and cutting with the knowledge of Canadian retail and wholesale jewellery businesses. He is well-known in the industry as a leading diamond wholesaler and manufacturer and holds a reputation for excellence amongst his clientele and the industry as a whole.
RJB Diamonds is dedicated to providing exceptional value in diamond product and service, with guarantees of timeliness, professionalism and open communication. We specialize in Canadian diamonds from .25 – 10 carats, competitively priced with non-Canadian stones while providing additional products to service our customers. We also provide a wide array of Canadian diamonds with our own brand – Northern Ice®. In addition, we provide our most highly demanded, Asteria Cushion diamonds, while offering non-Canadian goods as required to service our customers’ needs. Our long-term relationships with major sight holders in Israel and India allow us bring our Canadian diamonds to our customers at uniquely competitive prices, while supporting the full range of diamond requirements for Canadian retail customers.